Benefits to Publishers & Content Providers

Selling SonicMAG™ digitally via the on-line digital distribution outlets (iTunes, Audible, SonicMAG™)

Selling SonicMAG™ digitally via the SonicMAG.com web portal ecommerce store

Selling the SonicMAG™ compact disc to subscribers and bundling it with printed version

Selling the SonicMAG™ compact disc to consumer via newsstands and retail outlets (Media Play, Barnes & Nobel, airports, turnpike rest stops, etc.)

• Increasing printed single copy sales by attracting new customers with enhanced product by bundling the compact disc with the printed version at the newsstand

Increasing subscription renewal rate by offering audio version enhancement

Increasing advertising/sponsorship sales by offering audio commercials featured on both compact discs and embedded in MP3’s.

Increasing advertising sales by printing the sponsors logo/information on the compact disc jacket or on the disc itself

Audio recording services:
Divergis records spoken word audio from articles from an existing publication. This service represents the cornerstone and core service offering which provides the foundation of all subsequent service offerings.

Conversion of printed text to spoken word text:
Publishers provide their content in its original format and Divergis formats the text to be spoken for the audio production.

Marketing services:
Divergis provides complete marketing services of recorded audio to help publishers sell their audio product and generate exposure and revenue.

Distribution services:
Divergis assists with the distribution by using the following channels:

>> SonicMAG™ web portal: The first distribution channel that is available to publishers and content providers is the SonicMAG™ ecommerce media store portal that attaches on to their existing website.

>> Digital distribution outlets: Divergis has a partnership with Audible Inc. for on-line digital distribution via the Apple iTunes store and Audible.com. Divergis is pursuing negotiations developing more digital distribution channels like buymusic.com, walmart.com, napster.com, listen.com, and more.

>> Digital magazine distribution: Divergis is pursuing partnerships with digital magazine distribution companies like Zinio. These companies have a unique product that allows consumers to view magazines using their desktop or laptop PC’s.

>> Retail store distribution: Divergis is pursuing retail distribution through retail store outlets such as Media Play, Barnes & Nobel, airports, etc.

>> CD bundled with subscription: Divergis will coordinate all CD manufacturing and logistics to magazine print houses.

Creative audio sourcing:
Divergis works with record labels and other audio content owners to obtain the necessary audio for any given audio project.

Copyright management of creative audio:
Divergis works with audio copyright owners and record labels to ensure audio is used in compliance with copyright laws at no or limited royalty cost.

Graphic services:
Divergis provides graphic services for compact disc sleeves, compact disc faces, and the SonicMAG™ web portal.

Compact disc manufacturing coordination:
Divergis works with compact disc manufacturers to coordinate all sleeve and compact disc manufacturing and printing.

Compact disc fulfillment services:
Divergis provides international compact disc fulfillment services from their Maumee, Ohio location.

Off-site/special location audio capture services:
Divergis will travel to any location to capture audio for any given audio project.

Multimedia services:
Divergis provides multimedia services for the web as well as for compact discs that are manufactured to be played in personal computers.

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